When you are simply starting to build up another mobile item, or you are ready to release the end rendition, a standout amongst the most important advances is planning ways to earn cash your a recognized mobile app monetization strategy.
We’ll think about the accompanying monetization strategies:
The offering of mobile application
The offering of virtual merchandise (In-App charging)
Working in ads into the application
We should start with the first.
To offer the application on the Android Market/in the AppStore:
Your item will have a settled cost. For downloading the mobile app, a client has to pre-pay it. In this case, you ought to consider many factors, one of which is the cost of your finished result. By estimating value, think about the factors of item utility, direness, age category, and its quality. Each factor has to be reasonably weighted. The final cost ought to be compared with existing rivals’ analogs. The uniqueness and quality of the item let rapidly benefit from high popularity among clients.
In general, most clients are reluctant to purchase new items, which have under 10-50 thousand downloads, as well as with a rating of under 4 – 3.5. In this case, so as to achieve greater achievement, a free demo adaptation has also to be available. This variant must attract a potential client demonstrating its conceivable outcomes to make him wish to purchase the full form of your mobile app.
Much of the time, the end client expects that by purchasing an application or a game, its full form ought to be available, and he won’t pay for additional features of the mobile app. On the off chance that it isn’t the case, this disappointed client can perform purchase abolition and lower the application rating what affects the conclusion of potential new clients.
Offering virtual products are purchasing inside the mobile application. Payment innovation is frequently given by the Market, however, when you want to maximize the number of submitted purchases, you can utilize some outsider administrations of SMS payments. The key point is that by payment through the Android Market/AppStore, you ought to enter your card’s details; and most clients may not have this card or the ability to pay. For such situations, SMS payment benefit is given, when the cash is charged from the client’s account.
At the point when the recognized mobile app monetization strategy has rich functionality, it is a smart thought to place it on the Market for nothing out of pocket, yet with the likelihood of opening additional capacities/buying in/purchasing through charging inside the application. On account of mobile games, for example, the arrangement of internal payments is frequently the most financially savvy choice. Since a client is excited about your game and wants to open new levels to avoid waiting a couple of hours, he just would have to pay. The In-App charging framework lets earn cash from the client a boundless number of times. In this way, you get the likelihood of increasing the wage several times more than by a solitary purchase.
Working in ads into the application
And the third choice is the implementation of ads into the application. This technique isn’t the most financially savvy one, and the wage can go just when clients are on the web. Benefits, in this case, are because of clients’ snaps on a banner. For small apps and games, this can be the best alternative. It is desirable to execute a banner in a recognized mobile app monetization strategy that requires a constant web association, for example, for music downloading, communication, and internet games. It is smarter to actualize in free forms, as after application purchasing and seeing a banner there, the client won’t be happy.
Summing up, I want to say that you should make your mobile application paid if the functionality can’t be isolated into paid and free (if the application loses its meaning and value in that way). On the off chance that your app has a considerable measure of features, or the client’s handling of the application can be facilitated, at that point, you should actualize the internal payments framework.